Privacy Policy

1. Information We Collect

1.1 Information You Provide Directly

When you use our platform, apply for financing, or contact us, we may collect:

• Business information: Business name, EIN/Tax ID, business address, industry type, years in business, monthly revenue, and business structure
• Personal information: Full legal name, home address, date of birth, Social Security Number (SSN), government-issued ID information
• Financial information: Bank account details, business bank statements, tax returns, profit and loss statements, existing debt obligations
• Contact information: Email address, phone number, mailing address
• Application data: Requested funding amount, intended use of funds, and any other information provided in your application

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain technical information, including:

• IP address and approximate geolocation
• Browser type, version, and operating system
• Pages visited, time on site, and referring URLs
• Device identifiers and cookie data
• Clickstream data and interaction patterns

1.3 Information from Third Parties

We may receive information about you from credit bureaus, identity verification services, fraud prevention providers, and our lending partners in connection with the processing of your application.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Processing your application: Evaluating your eligibility, matching you with appropriate lenders, and facilitating the loan process
• Identity verification and fraud prevention: Verifying your identity and protecting against fraudulent applications
• Communications: Sending updates about your application, responding to inquiries, and providing customer support
• Marketing: Sending promotional communications about our services (you may opt out at any time)
• Legal compliance: Complying with applicable laws, regulations, and legal processes, including BSA/AML requirements
• Service improvement: Analyzing usage patterns to improve our platform and user experience

3. Information Sharing and Disclosure

3.1 Lending Partners

When you submit an application, we share your information with our network of 75+ lending partners for the purpose of evaluating your financing request and providing you with offers. Each lending partner has their own privacy policy governing their use of your information.

3.2 Service Providers

We work with trusted third-party service providers who assist us in operating our platform. These providers are contractually required to protect your information and use it only for the services they provide to us.

3.3 Legal Requirements

We may disclose your information when required by law, court order, or government authority, or when we believe disclosure is necessary to protect our rights, prevent fraud, or protect the safety of others.

3.4 Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction.

3.5 We Do Not Sell Your Personal Information

Approvd does not sell, rent, or trade your personal information to third parties for their own marketing purposes.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate our website, analyze usage, and deliver relevant content. You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect website functionality.

5. Data Security

We implement industry-standard security measures to protect your personal information, including SSL/TLS encryption for data in transit, AES-256 encryption for sensitive data at rest, access controls and authentication requirements, and regular security audits. While we take reasonable precautions, no method of internet transmission or electronic storage is 100% secure.

6. Your Rights and Choices

6.1 California Residents (CCPA)

Under the California Consumer Privacy Act (CCPA), California residents have the right to know what personal information we collect, delete personal information we have collected, opt out of the sale of personal information (we do not sell personal information), and non-discrimination for exercising CCPA rights.

6.2 All Users

Regardless of location, you may access, correct, or delete your personal information, and opt out of marketing communications at any time.

To exercise these rights, contact us at privacy@yourapprovd.com or call (516) 262-5269.

7. Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Application data is typically retained for 7 years in accordance with financial industry regulations.

8. Children's Privacy

Our services are intended for business owners and are not directed to individuals under the age of 18. We do not knowingly collect personal information from anyone under 18.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the “Last updated” date.

10. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: